Implementation of communication strategy
The main purpose of our cooperation was PR care over the first Polish initiative of this type dedicated to HR and payroll activities - the Top Payroll Manager Awards competition. We supported the Client in the preparation of a consistent narrative, communications for the media, as well as in handling the social media communication.
Fiabilis Consulting Group Polska
Scope of work:
“Brand experience” workshops, visual identification, social media, website, preparation of the creative line for the Top Payroll Manager Awards competition.
Effects of our cooperation
- accomplishing the required interest in the Top Payroll Manager Awards competition – over 200 competition entries of HR professionals and HR and payroll specialists
- over 10 publications in industry media about the Top Payroll Manager Awards competition
- establishment of cooperation with respect to the competition with leading experts from the HR industry (jury), with partner companies and with industry media, among others Konfederacja Lewiatan, TOK FM radio, Personel Plus.